Portfolio
The work that wins.
Demand programs, brand platforms, and digital work that turn marketing into a commercial advantage.
Portfolio · 01 / 05
Ecodyst
The Challenge of Reinventing a 65 Year Old Technology
As an upstart in an old industry with entrenched incumbents, building trust and believability is critical. Having the first major redesign of rotary evaporator technology since they were first commercialized in 1957, Ecodyst had an uphill battle to get customers to ditch their brand loyalties and adopt their new technology. They enlisted BioBM to overcome that challenge.
Read the full Ecodyst story
“Ecodyst hired BioBM for all our marketing and advertising needs a little over a year ago and I wish we had done that sooner. We switched from a major marketing company to BioBM and I couldn’t be more happy with the decision. We have seen a remarkable increase in the number of leads we get — and they’re high quality leads. BioBM has updated our website and started new blog posts that reach more readers. We also receive leads from our Google Ads, which didn’t happen previously. More importantly is the BioBM team — they’re responsive and on top of our marketing campaigns; from brochure and flier write ups, SEO, CRM, LinkedIn and X (formerly Twitter) ads and case studies, BioBM team has helped us acquire more customers and grow sales.”
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